A link rotator, also known as a URL rotator or redirect engine, automatically routes visitors to multiple destination URLs based on configured probabilities, enabling split testing of landing pages, offers, and affiliates and efficient traffic distribution. Its features include creating new rotator links with nicknames, adding many destinations, assigning per-destination traffic percentages, performing probabilistic (non-sticky) rotations, viewing exact redirect counts in traffic reports, and a free tier of up to 1000 clicks per month, making this tool ideal for marketers, affiliates, advertisers, and content creators seeking testing, optimization, analytics, and scalable experimentation.
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