Customer Data Platforms (CDP)
SaaS Browser tracks 672 Customer Data Platforms (CDP) software companies, with 14 added in the past 30 days. The top countries for Customer Data Platforms (CDP) SaaS include United States (232), United Kingdom (55), Australia (23).
Key Data Points for Customer Data Platforms (CDP)
672
Total Software1
14
New (Past 30 Days)2
51
Affiliate Programs3
10
Median Age (Years)4
+244
New (Past 365 Days)5
82
Churned (Past Year)6
25.2%
Annual Churn Rate7
20.4%
Free Trial8
Company Size Distribution9
14
Enterprise (1,000+)
3.7% of total
38
Large (201-1,000)
10.1% of total
90
Mid-Size (51-200)
23.9% of total
234
Small (2-50)
62.2% of total
Most Established Customer Data Platforms (CDP) Companies
| Company | Employees | Domain Rank | Founded | Added |
|---|---|---|---|---|
| avaya | 10,000 | 60 | — | 2025-02-28 |
| LiveRamp | 5,000 | 58 | 2011 | 2025-02-06 |
| Customer.io | 500 | 55 | 2012 | 2025-02-06 |
| Tealium | 1,000 | 54 | 2011 | 2025-02-04 |
| Crystal | 50 | 53 | — | 2025-02-04 |
| Optimove | 1,000 | 53 | 2012 | 2025-02-06 |
| Cint | 5,000 | 51 | — | 2025-02-28 |
| New Frontier Data | 50 | 50 | 2014 | 2025-03-04 |
| RudderStack | 200 | 50 | 2019 | 2025-02-06 |
| Pimcore | 200 | 50 | 2009 | 2025-02-28 |
Top 10 Countries for Customer Data Platforms (CDP) SaaS
The following countries represent where most Customer Data Platforms (CDP) SaaS companies are headquartered, based on our data for 672 software products.
| Country | Count | % of Total |
|---|---|---|
| United States | 232 | 34.5% |
| United Kingdom | 55 | 8.2% |
| Australia | 23 | 3.4% |
| India | 22 | 3.3% |
| Netherlands | 14 | 2.1% |
| Canada | 13 | 1.9% |
| France | 11 | 1.6% |
| Singapore | 11 | 1.6% |
| Germany | 11 | 1.6% |
| Sweden | 6 | 0.9% |
SEO & Domain Authority for Customer Data Platforms (CDP)
Median Domain Rank10
16
vs. overall median of 8
Median Referring Domains11
8
vs. overall median of 2
Pricing Data for Customer Data Platforms (CDP)
Median Starting Price (USD)12
$49/mo
Median High Price (USD)13
$220/mo
Market Saturation for Customer Data Platforms (CDP)
This score is computed from a combination of total products, domain authority, referring domains, company age, traffic growth, pricing, and enterprise presence.
Saturation Score14
65 / 100 (Medium)
Affiliate Programs in Customer Data Platforms (CDP)
51 Customer Data Platforms (CDP) SaaS companies offer affiliate programs (7.6% of total).
Median Commission15
10%
Commission Type Distribution
One-Time
1
Recurring
5
Most Recently Added Customer Data Platforms (CDP) SaaS
Smart Customer Service
Added 2026-07-10
More Metrics
Added 2026-07-10
MIOsoft
Added 2026-07-09
CropDecisionTools
Added 2026-07-08
BaseOne
Added 2026-07-08
Learno
Added 2026-07-07
PlugMesh
Added 2026-07-05
EngageIntell
Added 2026-07-05
Huuddle
Added 2026-07-04
DPD Atlas
Added 2026-07-01
Median Age of Customer Data Platforms (CDP) SaaS Companies
The median Customer Data Platforms (CDP) SaaS company was founded 10.0 years ago (median founding year: 2016).
B2B / B2C Breakdown for Customer Data Platforms (CDP)16
38
Both B2B & B2C
5.7%
631
Business (B2B)
93.9%
3
Consumer (B2C)
0.4%
Based on 672 companies with consumer type data (100.0% of total).
SaaS Discovery Trend for Customer Data Platforms (CDP)
Monthly SaaS discovery count for Customer Data Platforms (CDP) compared to its share of all SaaS discovered. A rising percentage indicates this segment is growing faster than the overall market.
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This digital loyalty platform enables businesses to deliver customizable, branded loyalty passes directly to customers' mobile wallets, eliminating the need for additional apps or paper cards. Its key features include the creation and management of digital passes compatible with Apple Wallet and Google Wallet, real-time balance updates via QR code redemption, comprehensive customer analytics, white-label branding, and staff dashboard tools, solving problems related to inefficient loyalty tracking, customer engagement, and ease of redemption for retail, hospitality, fitness, beauty, and wellness industries. Designed for modern enterprises seeking seamless, contactless customer loyalty management, it empowers businesses to increase customer retention, enhance brand loyalty, and streamline operations effortlessly.
Pricing:
ر.س299-ر.س799/mo
The monthly pricing range for this SaaS product. Prices are normalized to monthly amounts where possible.
Customer Feedback & Survey Software
The category of this listing.
Business Intelligence & Analytics
The category of this listing.
This platform provides comprehensive audience data solutions designed to help marketers and advertisers connect with authentic, verified individuals across digital, mobile, and offline channels. Its key features include creating precise custom and off-the-shelf audience segments, ensuring data security and compliance with privacy regulations, and enabling accurate measurement of marketing campaign performance. It solves complex targeting and measurement challenges by delivering accurate, timely, and complete consumer insights, making it ideal for businesses seeking data-driven marketing strategies, targeted advertising, and efficient audience engagement.
Customer Data Platforms (CDP)
The category of this listing.
LiveRamp
This SaaS is trending! We've detected monthly traffic growth.This platform facilitates secure and seamless data collaboration by unifying and translating customer identifiers across multiple channels and platforms, enabling businesses to build comprehensive customer profiles and improve targeted marketing efforts. Its main features include identity resolution, data enrichment, audience segmentation, activation, measurement analytics, data monetization, and privacy controls, which collectively solve issues related to data fragmentation, siloed customer information, and ineffective marketing attribution; it is designed for marketers, data analysts, digital strategists, and enterprise organizations seeking to optimize customer engagement, enhance personalization, and ensure responsible data use in advertising and analytics.
Customer Data Platforms (CDP)
The category of this listing.
This integrated platform enhances digital revenue by enabling businesses to understand and influence customer behavior through advanced personalization and analytics. Key features include audience segmentation, real-time reporting, and journey orchestration, which collectively address challenges in customer engagement and conversion, making it ideal for digital-first industries such as media, transportation, and financial services.
Customer Data Platforms (CDP)
The category of this listing.
A cloud-based API and data platform that autocompletes and validates customer contact details during online checkout, enabling fast, accurate data capture and a smoother customer journey. It offers address lookup and fast geocoding, form validation, autocomplete, bank validation, email and mobile validation, OTP verification, and data supply including reference data and mailing data, helping reduce data-entry errors, eliminate unnecessary fields, and improve conversion for ecommerce, fintech, retail, SaaS platforms, and other businesses needing reliable customer data and targeted communications.
Customer Data Platforms (CDP)
The category of this listing.
DC Byte
This SaaS is trending! We've detected monthly traffic growth.DC Byte is a leading platform for data centre market intelligence, offering a comprehensive view of over 7,500 data centres worldwide. The platform provides valuable insights and tools for site selection, market analysis, and strategic planning, supporting various stakeholders in the data centre industry.
Customer Data Platforms (CDP)
The category of this listing.
mediarithmics
This SaaS is trending! We've detected monthly traffic growth.mediarithmics is a holistic Customer Data Platform (CDP) designed for data-driven businesses, offering solutions for marketing personalization, audience monetization, and data collaboration. The platform simplifies data operations, ensuring compliance and flexibility while providing advanced capabilities for various industries, including retail, media, and finance.
Customer Data Platforms (CDP)
The category of this listing.
This platform provides comprehensive data management, personalized marketing, customer engagement, loyalty programs, and campaign automation solutions tailored primarily for telecommunications providers seeking to enhance revenue, reduce churn, and boost customer lifetime value. Its main features include real-time offer decisioning, advanced AI/ML-driven analytics, unified customer data views, targeted campaign management, and multi-channel communication, effectively addressing challenges such as customer attrition, slow campaign deployment, and fragmented data silos. Designed for telecom operators, service providers, and large-scale customer-centric organizations, it enables them to deliver hyper-personalized experiences, optimize marketing strategies, and drive measurable business growth through intelligent automation and contextual insights.
Customer Data Platforms (CDP)
The category of this listing.
FlavorWiki
This SaaS is trending! We've detected monthly traffic growth.This platform offers a comprehensive digital solution for gathering consumer insights, enabling businesses to understand customer preferences and behaviors more effectively. Key features include real-time data collection, a diverse tester community, and powerful analytical tools that facilitate product testing and market research, ultimately helping companies reduce development time and enhance customer engagement.
By addressing the need for genuine consumer feedback and streamlining the testing process, it serves industries such as consumer packaged goods, marketing, and retail, making it ideal for professionals involved in research and development, product innovation, and competitive analysis.
Customer Data Platforms (CDP)
The category of this listing.
Renta offers a robust Customer Data Infrastructure (CDI) designed to streamline the collection and connection of first-party customer data through powerful server-side solutions. With features like secure marketing ETL pipelines and an easy-to-use Google Sheets add-on, Renta empowers businesses to efficiently manage their marketing data and drive growth.
Pricing:
$0-$1666.67/mo
The monthly pricing range for this SaaS product. Prices are normalized to monthly amounts where possible.
Customer Data Platforms (CDP)
The category of this listing.
* Some or all parts of this page may be AI generated, so please verify any critical information independently.
Frequently Asked Questions
How many Customer Data Platforms (CDP) SaaS companies are there?
SaaS Browser tracks 672 Customer Data Platforms (CDP) software products as of July 2026. 14 new Customer Data Platforms (CDP) SaaS companies have been added in the past 30 days.
How many new Customer Data Platforms (CDP) SaaS companies are added each month?
14 new Customer Data Platforms (CDP) SaaS companies have been added to SaaS Browser in the past 30 days. Our proprietary crawling infrastructure continuously discovers new software products.
What are the most established Customer Data Platforms (CDP) SaaS companies?
The most established Customer Data Platforms (CDP) SaaS companies by domain authority include avaya, LiveRamp, Customer.io, Tealium, Crystal. These companies represent the highest domain rank scores in the Customer Data Platforms (CDP) category.
What is the typical company size for Customer Data Platforms (CDP) SaaS?
Among Customer Data Platforms (CDP) SaaS companies with employee data, the size distribution is: - 14 (3.7%), - 38 (10.1%), - 90 (23.9%), - 234 (62.2%).
What is the median domain authority for Customer Data Platforms (CDP) SaaS companies?
The median domain rank for Customer Data Platforms (CDP) SaaS companies is 16, compared to an overall SaaS median of 8. These companies have a median of 8 referring domains.
Which countries have the most Customer Data Platforms (CDP) SaaS companies?
The top countries for Customer Data Platforms (CDP) SaaS are: United States (232), United Kingdom (55), Australia (23), India (22), Netherlands (14). These represent the largest concentrations of Customer Data Platforms (CDP) software companies globally.
What percentage of Customer Data Platforms (CDP) SaaS companies offer affiliate programs?
51 Customer Data Platforms (CDP) SaaS companies offer affiliate programs, representing 7.6% of all Customer Data Platforms (CDP) software tracked by SaaS Browser. The median commission rate is 10%.
What is the median age of Customer Data Platforms (CDP) SaaS companies?
The median Customer Data Platforms (CDP) SaaS company was founded 10.0 years ago, with a median founding year of 2016.
Are Customer Data Platforms (CDP) SaaS companies mostly B2B or B2C?
Based on available data, Customer Data Platforms (CDP) SaaS companies break down as follows: Both B2B & B2C (5.7%), Business (B2B) (93.9%), Consumer (B2C) (0.4%).
What are the newest Customer Data Platforms (CDP) SaaS companies?
The most recently discovered Customer Data Platforms (CDP) SaaS companies include Smart Customer Service, More Metrics, MIOsoft, CropDecisionTools, BaseOne. SaaS Browser continuously discovers and indexes new software products using proprietary crawling infrastructure.
About SaaS Browser
SaaS Browser is the largest, most up-to-date SaaS database on the internet, the ultimate prospecting and research tool for SaaS companies.
We discover emerging tools weeks after launch, before they appear in Apollo, ZoomInfo, or other databases. Our purpose-built platform exclusively tracks real software products with verified data, unlike generic prospecting tools polluted with agencies, consultancies, and outdated listings.
From Fortune 500 enterprises to bootstrapped startups launching this week, if it's SaaS, we track it.
How these numbers are calculated
- Total Software. The number of published SaaS companies currently listed for this selection. Only companies that pass our automated quality checks are counted.
- New (Past 30 Days). The net number of SaaS companies newly published for this selection in the last 30 days.
- Affiliate Programs. The number of listed SaaS companies that operate a verified affiliate or referral program.
- Median Age (Years). The median age, in years, of companies in this selection, based on founding year. The median is the middle value, so half are older and half younger.
- New (Past 365 Days). The number of SaaS companies published for this selection over the last 365 days.
- Churned (Past Year). Companies published within the last year that are no longer listed - they went offline, were removed, or stopped passing our quality checks.
- Annual Churn Rate. The annual churn rate - churned companies as a percentage of all companies published in the last year (still-listed plus churned).
- Free Trial. The percentage of listed companies in this selection that offer a free trial.
- Company Size Distribution. Distribution of companies by employee count: solo (1), small (2–50), mid (51–200), large (201–1,000), enterprise (1,000+). Percentages are of companies with employee data.
- Median Domain Rank. The median domain rank (0–100) across listed companies, a measure of search-engine authority. Higher is stronger. Shown against the overall median across all SaaS for comparison.
- Median Referring Domains. The median number of unique referring domains (distinct external sites linking to a company) across listed companies.
- Median Starting Price (USD). The median entry-level monthly price (USD) across companies in this selection with pricing data.
- Median High Price (USD). The median premium monthly price (USD) across companies in this selection with pricing data.
- Saturation Score. A 0–100 market saturation score combining total products, domain authority, referring domains, company age, traffic growth, pricing, and enterprise presence. Higher means more competitive.
- Median Commission. The median affiliate commission rate offered by companies in this selection that run an affiliate program.
- B2B / B2C Breakdown. Breakdown of companies by target market - business (B2B), consumer (B2C), or both - among those with consumer-type data.
