Lantern Analytics

Questions and answers

• Path view
  You can drag across the customer’s path to see how they found you and follow their journey on your site.
• Live visitor view
  You can watch visitors live on a globe, see what page they are reading, and where they came from.
• Customer ID tracking
  Lantern gives each visitor a special ID that stays the same, so you know if they come back later and buy.
• Source identification
  It shows where your customers really came from and which sources led to sales or payments.
• Customer origin tracking
  Lantern follows each customer back to the exact source that sent them, like a Reddit comment, Google search, or ChatGPT answer.