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Screenshots

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Details

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Pumpjack Main Features

• Trade
  This is the first marketplace for buying and selling fan data in sports and entertainment.
• Organize
  You can bring all your data together to make it more useful and valuable.
• Fan Activity
  You can track every action your fans take with you, both online and offline, to understand their worth.
• Profile Value
  The system looks at each piece of data to find out how valuable your fanbase is.
• Federated Views
  You can get a complete view of all fans in your league or group and compare different audiences easily.
• Commercial Value
  It shows the total value of your fan data so you can share it with partners and sponsors.
• Audience Overviews
  You can see all your fans and find out which groups are most important to you.
• Transactional Value
  The SaaS tells you how much each fan is worth over time.
• Segment Your Fanbase
  You can learn about your fans' behaviors and how they engage with you.
• Set and Measure Goals
  You can create goals and check how well your campaigns are doing.

Pumpjack Benefits

• Setting Goals
  With Fanbank, you can set goals and see how well your campaigns are doing, helping you improve over time.
• Organizing Data
  Pumpjack helps you bring all your data together, making it easier to understand and use.
• Global Audience View
  You can see a complete picture of your entire fanbase, making it easy to compare different groups.
• Calculating Data Value
  Fanbank shows you how much your data is worth, helping you understand its importance.
• Generating New Revenue
  Pumpjack creates new ways for you to earn money by connecting your data with commercial partners.
• Capturing Fan Interactions
  Fanbank tracks every way fans interact with you, helping you see their true value.
• Understanding Fan Behavior
  You can learn how your fans act and what they like, which helps you connect with them better.
• Identifying Valuable Segments
  You can find important groups within your fanbase, allowing you to focus on what matters most.

Who should use Pumpjack?

• Sponsors
  Sponsors can use the data to see the value of their partnership and find better ways to connect with fans.
• Marketers
  Marketers can gain insights into fan behavior to create more effective campaigns and reach the right audience.
• Sports Teams
  Sports teams can use Pumpjack to understand their fans better and find new ways to grow their audience.
• Data Analysts
  Data analysts can use the platform to gather and analyze fan data, helping to make better decisions.
• Event Organizers
  Event organizers can benefit by seeing how fans interact with their events and improve future planning.
• League Officials
  League officials can get a complete view of their fanbase and compare data across different teams.

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Technologies Used

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