Matomo

People Analytics Software

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Matomo is a privacy-first web analytics platform that helps users with complete data ownership and solid privacy protection, making it a trusted alternative to Google Analytics. Features like no data sampling, open-source flexibility, and compliance with GDPR and CCPA, Matomo enables organizations to gain actionable insights while safeguarding user privacy.

Matomo can be found in People Analytics Software categories.

The most similar products to Matomo are:

Cometly Promoted → Microanalytics →

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Matomo Main Features

• Support
  Matomo experts are available to help you use the platform effectively.
• On-Premise
  You can install Matomo on your own servers for more control.
• Easy to Use
  The interface is user-friendly, making it simple to find the data you need.
• Flexibility
  You can customize Matomo to fit your specific needs.
• Open Source
  The SaaS is open for anyone to see and improve, making it secure.
• Log Analytics
  You can analyze logs to understand user behavior better.
• No Limitations
  There are no limits on how many websites or users you can track.
• GDPR Compliance
  Matomo helps you follow privacy laws like GDPR and CCPA.
• No Data Sampling
  You get complete and accurate data without any sampling.
• Enhanced Insights
  Matomo provides detailed insights to help you understand your customers.
• Complete Analytics
  You can track everything about your website's performance.
• Intranet Analytics
  Matomo can be used to analyze internal company websites.
• Privacy Protection
  Matomo helps keep your users' data safe and private.
• 100% Data Ownership
  You own all your data and know where it is stored.
• Consent-Free Tracking
  You can track data without needing to ask for user consent.
• Marketing Attribution
  Matomo helps you understand where your marketing efforts are working.
• Tracking Personal Data
  You can securely track personal data while following privacy laws.
• Google Analytics Alternative
  Matomo is a better choice than Google Analytics for privacy.

Matomo Benefits

• Easy to Use
  The user-friendly design helps you find the data you need quickly and easily.
• Open Source
  Being open source means the platform is secure and has been tested by many people, reducing risks.
• No Data Sampling
  You get 100% accurate data, allowing you to make better decisions based on complete information.
• Enhanced Insights
  Matomo provides detailed features that give you a clear view of your customers' behavior.
• Privacy Protection
  Matomo keeps your data safe and respects your customers' privacy, building trust.
• 100% Data Ownership
  You have full control over your data, which helps protect your users' privacy.
• No Data Limitations
  You can track as many websites and users as you want without worrying about limits.
• Adjust to Your Needs
  You can customize Matomo to fit your specific requirements, making it more useful for you.
• Consent-Free Tracking
  You can track data without needing to ask for consent, simplifying the process.

Who should use Matomo?

• Libraries
  Libraries can ensure reader privacy while still gathering useful data about their services.
• Marketers
  Marketers can track user behavior without worrying about privacy issues, helping them make better decisions.
• Businesses
  Businesses can comply with privacy laws and build trust with their customers by using Matomo.
• Developers
  Developers can customize Matomo to fit their needs and easily integrate it into their projects.
• Website Owners
  Website owners can keep all their data safe and know exactly how it is used.
• Non-Profit Organizations
  Non-profits can use Matomo for free and still protect the privacy of their users.

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