Doohlabs

PPC & Ad Campaign Management

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This platform facilitates the monetization of in-store audiences by enabling retailers to implement targeted advertising campaigns across digital screens and audio systems. Key features include automated campaign management, audience data integration, and self-service options for advertisers, addressing challenges in audience engagement and revenue generation for retailers while catering to shopper marketers and media sales companies.

Doohlabs can be found in PPC & Ad Campaign Management categories.

The most similar products to Doohlabs are:

Diginius Promoted → Kertzmann-Rau Max Promoted → Roundel → Crafted → RMIQ →

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Doohlabs Main Features

• Future-Proof CMS
  The SaaS offers a complete CMS system that can adapt to future needs with optional tools for retail media.
• CMS Compatibility
  Doohlabs works with your current content management system (CMS) to make it easy to use.
• Content Automation
  The SaaS automates the creation of campaign content, including product information and prices.
• In-Store Audio Ads
  Retailers can reach customers with audio advertisements while they shop in-store.
• Partner Automation
  Major brands and agencies can manage their own campaigns easily through the platform.
• Experience Management
  Doohlabs creates multi-sensory experiences for customers in retail and other industries.
• Shopper Marketing 2.0
  This feature allows marketers to create better shopping experiences through targeted advertising.
• Media Sales Automation
  Doohlabs provides tools for media sales, allowing bookings in different systems and programmatic marketplaces.
• Multi-Retailer Network
  Media sales companies can build a network that includes multiple retailers for broader advertising reach.
• Audience Inventory Sales
  Retailers can sell their audience data to advertisers, either directly or through media sales partners.
• Programmatic Retail Media
  This feature allows retailers to sell advertising space automatically through online marketplaces.
• Automated Campaign Delivery
  The SaaS automatically delivers targeted advertising campaigns to the right screens at the right time.
• In-Store Audience Monetisation
  Doohlabs helps retailers make money by using their in-store audience data for advertising.
• Self-Service Portal for Partners
  Trade partners can easily manage their own advertising campaigns through a self-service portal.
• Maximised Yield with Programmatic Sales
  Retailers can optimize their advertising inventory by using programmatic sales to reach more customers.

Doohlabs Benefits

• Maximised Yield
  Using programmatic sales, stores can make the most money from their audience by optimizing how they sell ad space.
• Content Automation
  Doohlabs automates the creation of ad content, which saves time and ensures that the information is always up to date.
• Partner Automation
  Major brands and agencies can manage their own ads easily, which makes the process smoother and more efficient.
• Campaign Automation
  The SaaS automatically shows ads to the right people at the right time, making advertising more effective.
• Increased Store Sales
  Doohlabs helps stores sell more by showing ads that target the right customers, which can lead to more items being bought.
• Media Sales Automation
  Doohlabs provides tools to help sell ad space easily, whether through direct sales or programmatic channels.
• Freedom of choice with CMS
  Retailers can use their existing systems or switch to Doohlabs, making it easy to start using the platform.
• Sell media the way you want
  Retailers have the freedom to choose how they sell ad space, whether directly or through self-service options.
• Built for In-Store Retail Media
  The system is specifically designed for in-store advertising, making it more effective for retailers.
• Get Ad Revenue from Advertisers
  Stores can sell ad space to various advertisers, creating a new way to earn money by using their audience data.
• World class marketing automation
  Doohlabs connects with many marketing tools, helping retailers fit in-store advertising into their current processes.
• Get Ad Revenue from Trade Partners
  The SaaS allows trade partners to easily create their own ads, making it simple for them to reach customers and generate revenue.
• Use your valuable data for targeting
  Stores can use their customer data to show ads to the right people, increasing the chances of sales.

Who should use Doohlabs?

• Retailers
  Retailers can earn more money by using in-store ads to reach their customers directly.
• Advertisers
  Advertisers can find the right audience for their products by using targeted ads in stores.
• Shopper Marketers
  Shopper marketers can improve their campaigns by using new tools to target shoppers better.
• Media Sales Companies
  Media sales companies can create a network of stores to sell ads more easily.
• Digital Signage Companies
  Digital signage companies can use Doohlabs to connect their systems and improve their services.

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